Joseph holds a degree in animation from the School of Visual Arts in New York. There, he received the 2004 Dusty Film Award for Excellence in Stop Motion. In 1990, he took home the first place trophy at the Cub Scouts Pack 550 Pine Wood Derby. In 1991, he was unjustly disqualified from the race.
Skillset
Creative Direction
Conceptual Design
Illustration
Motion
UX
After Effects
CSS/HTML
Illustrator
InDesign
Photoshop
Recent Awards
Effies 2024 | Snacks & Desserts | Gold
Cheetos Duster
Effies 2024 | New Product Bronze | Bronze
Cheetos Duster
Shorty Awards 2024 | Food & Beverage | Silver
Cheetos Duster
Adage Creativity 2022 | Best Rebrand
La Dolce Velveeta
Clio Awards 2022 | Bronze
La Dolce Velveeta
Indigo Awards 2022 | Character Design | Gold
Kraft Mac & Cheese
Indigo Awards 2022 | Illustration | Gold
Kraft Mac & Cheese
Indigo Awards 2022 | Digital Ad Design | Silver
Kraft Mac & Cheese
Work History
Amazon Ads — Brand Innovation Lab, New York, NY
Brand Design Director | August 2022–Present
Johannes Leonardo, New York, NY
Design Director | May 2019–May 2022
Accounts: Adidas, Gap, Kraft Heinz, MassMutual, Miller Coors, Venmo, Wework
Rauxa, New York, NY
Creative Director / Design | April 2018–May 2019
Accounts: Alaska Airlines, Audi, CareCredit, Frontpoint, TGI Fridays, Vans, Verizon
The&Partnership, New York, NY
Head of Design | September 2017–January 2018
Accounts: Chicos, Dow Jones, Literacy Partners, Whitney
Droga5, New York, NY
Design Director | April 2013–September 2017
Accounts: Belita Breakfast Biscuits, J.P. Morgan Chase, Clearasil, Google, NRG EVgo, Prudential, Puma, WME
TBWA\Chiat\Day, New York, NY
Design Lead | October 2008–April 2013
Clients Included: Absolut, Accenture, Jameson, Kahlúa, Michelin, Nicorette, Planters, Snickers, Skittles, Vonage
Ondemand Communications, New York, NY
Graphic Artist | October 2006–February 2008
Clients Included: Bank of America, Christie’s, Gap, NFL and Vornado Realty Trust.
Print NY, New York, NY
Production Assistant | May 2004–August 2006
Clients Included: Elite Model Management.
Education
School of Visual Arts, New York, NY